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Selecting whether to go with the conventional route or with self-publishing is one of the most critical decisions facing Canadian authors when embarking on the publishing process. There are different differences between the two approaches that should be considered in order for the author to decide which publishing path to take.
What Makes Traditional Publishing Different From Self-Publishing?
In conventional publishing, manuscripts have to be submitted to the publishing house either through the medium of a literary agent or by the open submission process. In case of acceptance, the publisher takes care of the entire process of editing, printing, distributing, and some other parts of marketing. The author receives an advance as well as royalties based on the contract.
In self-publishing, the author gets more control because he or she arranges everything, from editing to cover design, formatting, printing, or even creating an e-book, and distributing.
Which Publishing Route Gives Canadian Authors More Control?
Control is one of the most distinct differences between the two approaches. The traditional approach usually decides on issues like cover design, price, distribution channels, and publishing schedule. Although authors participate in the decision-making process, they do not necessarily hold the ultimate decision-making power.
The advantage of self-publishing is that control is retained in almost all aspects of the book. Authors are able to decide on the title of their book, cover design, price, format, date of publication, and marketing strategy. Such an approach can be very helpful when dealing with specialized topics or Canadian readers.
Those who seek some professional help can consider book writing services.
How Do Costs and Potential Earnings Compare?
Traditional publishing tends to need less investment from the author in terms of money since the publisher bears some of the costs of publication. The downside of the process is that the author receives low royalties and less control of the price.
Self-publishing needs more investment from the author in the form of money for professional services like editing, designing, printing, and marketing. But this will give the author the ability to have more control of prices.
It is worth noting that no publication process guarantees financial success for the author. The factors that determine whether a book sells or not include the kind of genre, quality, and price.
Traditional Publishing vs Self-Publishing in Canada
| Factor | Traditional Publishing | Self-Publishing |
| Creative Control | Jointly shared with the publisher | Predominantly held by the author |
| Initial Cost | Typically lower cost for the author | Higher cost |
| Publication Time | Generally takes longer | May be faster |
| Editing/Production | Typically handled by the publisher | Planned and managed by the author |
| Book Cover | Typically controlled by the publisher | Designed according to the author’s preferences |
| Royalties | Typically a lower percentage | Potentially a higher percentage |
| Distribution | Managed by the publisher | Chosen and managed by the author |
| Marketing | Sometimes provided by the publisher | Greater responsibility falls on the author |
| Flexibility | More limited contractually | Very flexible |
| Most Suitable For | Authors who require industry assistance | Authors who desire greater freedom and contro |
How Quickly Can a Book Be Published in Canada?
Conventional publication can be slow since the process of submitting, acquiring, editing, producing, and releasing a manuscript happens.
Authors can spend months and even years before a work is published, after having finished the manuscript.
Self-publication is a quick process due to authors being able to dictate their schedule. Yet, quickness should never come without proper editing, formatting, cover designing, and other aspects.
A thoroughly done book will make the right impression either way.
Which Option Is Better for First-Time Canadian Authors?
There is no easy answer. Beginners who require professional advice, distribution channels, and industry connections will likely choose conventional publishing.
Writers that know their market well, seek creative freedom, or have marketing plan in place could benefit more from self-publishing.
However, prior to choosing one approach over another, it will be beneficial to get acquainted with the entire process of book publishing. The whole process ranges from preparing and editing the manuscript to book printing, distributing, and promoting. A Complete Guide to Book Publishing in Canada will provide you with an understanding of the process and its requirements.
How Should Authors Decide Between Traditional and Self-Publishing?
It all boils down to the priority factors of the specific author. For an author who values reputation in the conventional publishing industry, professional help, and distribution, a traditional publishing contract could be worth considering.
However, for an author whose priorities lie in areas such as control over his or her work, quickness, flexibility, and active participation in the business side of publishing, self-publishing might offer greater benefits.
Success in publishing does not only depend on which path an author chooses to take. Professional editing, proper cover design, formatting, distribution, and marketing all play their part in making sure the book reaches its readers in Canada.
The best way of publishing is the one which suits the needs of an author.
